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OUR SERVICES

We offer high level communications expertise that ensure fulfillment of desired communications outcomes. Be it external or internal communication needs, our track record in the past 23 years reflects the dedication and passion in everything that we do. Strategic Communications is not only a science but an art, a skill that needs to be constantly honed on a daily basis. Citrine's longevity in the communications and public relations industry is a testament to our dedication to our craft.

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  • In-house Corporate Communications

  • Build Communications Infrastructure

  • Brand Communications

  • Communications Policy

  • Communications Guidelines/ Manuals

STRATEGIC CORPORATE COMMUNICATIONS

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  • Provide Strategic Counsel for crisis communications/ issue management

  • Develop and/ or review of crisis/ issue manual/ crisis audit

  • Perform crisis drill, analyse and evaluate results

  • Provide crisis communications training

  • Identify all possible scenarios that will lead to a crisis, and provide action plans

  • Prepare media notes, holding statements, releases, etc

  • On-site support and establishment of media centre when crisis occurs

CRISIS COMMUNICATIONS

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  • Plan and develop stakeholder engagement process

  • Managing key stakeholder in times of crisis

  • Develop effective communications for stakeholder

  • Community service liaison

  • Government service liaison

STAKEHOLDER MANAGEMENT

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TRAINING WORKSHOP

  • Managing Crisis Communications in Digital Era

  • Public Relations vs Media Relations

  • Spokesperson Coaching

  • Advance PR Writing: Winning Media The Right Way

  • Advancing Communications with GenAI Tools

  • Best Practices in Stakeholder Management Masterclass

  • Marketing Mastery

  • Creative Content 

  • Communicating Effectively in the Scope of PR

  • Digital 101 @ Social Media 101

  • Key to Personal Branding

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  • Concept development

  • End to end planning

  • Implementation

CORPORATE SOCIAL RESPONSIBILITY

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  • Content Development & Editing

  • Media Mapping & Engagement

  • Evaluation & Planning

  • Press Releases

  • Press Conferences/ Briefings

  • Media Getaways

  • One-on-One Interviews

  • Facility/Factory Tours for Media

PUBLIC RELATIONS  /MEDIA RELATIONS

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  • Issues Management on Social Media
    - Linked In/ FB/ YouTube/ Instagram

  • Creation + Management
    - Linked In/ FB/ YouTube/ Instagram

  • Content Direction/ Calendar Creation

  • Executives Training

SOCIAL MEDIA COUNSEL

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  • Annual Reports

  • Executive Profiles

  • Corporate Profiles

  • Product/ Services Brochures

  • Advertorial Writing

  • Copywriting

  • Advertisement Placements (Project basis)

CONTENT DEVELOPMENT PROJECTS

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  • Event Planning & Conceptualization

  • Audio-Visual Production

  • Stage & Lighting Design

  • Event Fabrication

  • Vendor & Logistics Coordination

  • Corporate Events & Trade Expos

EVENT PLANNING & PRODUCTION

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  • Content Creation

  • Corporate Photos & Videos

  • Commercials/Reels

  • Event Filming

  • Motion Graphics

  • Live Event Updates

  • Promotional Photos & Videos

  • Multi-Camera Production

PRODUCTION SERVICES

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  • Website Development & Design

  • User Experience (UX) & Interface Design (UI)

  • Responsive Web Design

  • Content Management System (CMS) Integration

  • Website Maintenance & Support

  • Analytics & Performance Tracking

WEBSITE & MICROSITE SERVICES

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