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OUR SERVICES

We offer high level communications expertise that ensure fulfillment of desired communications outcomes. Be it external or internal communication needs, our track record in the past 21 years reflects the dedication and passion in everything that we do. Strategic Communications is not only a science but an art, a skill that needs to be constantly honed on a daily basis. Citrine's longevity in the communications and public relations industry is a testament to our dedication to our craft.

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  • In-house Corporate Communications

  • Build Communications Infrastructure

  • Brand Communications

  • Communications Policy

  • Communications Guidelines/ Manuals

STRATEGIC CORPORATE COMMUNICATIONS

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  • Provide Strategic Counsel for crisis communications/ issue management

  • Develop and/ or review of crisis/ issue manual/ crisis audit

  • Perform crisis drill, analyse and evaluate results

  • Provide crisis communications training

  • Identify all possible scenarios that will lead to a crisis, and provide action plans

  • Prepare media notes, holding statements, releases, etc

  • On-site support and establishment of media centre when crisis occurs

CRISIS COMMUNICATIONS

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  • Plan and develop stakeholder engagement process

  • Managing key stakeholder in times of crisis

  • Develop effective communications for stakeholder

  • Community service liaison

  • Government service liaison

STAKEHOLDER MANAGEMENT

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  • CXO Spokesperson Training

  • Crisis Communications Training

  • Corporate Communications, Planning & Implementation

  • Personal Branding in a social world

COMMUNICATIONS TRAINING

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  • Concept development

  • End to end planning

  • Implementation

CORPORATE SOCIAL RESPONSIBILITY

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  • Content Development & Editing

  • Media Mapping & Engagement

  • Evaluation & Planning

  • Press Releases

  • Press Conferences/ Briefings

  • Media Getaways

  • One-on-One Interviews

  • Facility/Factory Tours for Media

PUBLIC RELATIONS  /MEDIA RELATIONS

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  • Issues Management on Social Media
    - Linked In/ FB/ YouTube/ Instagram

  • Creation + Management
    - Linked In/ FB/ YouTube/ Instagram

  • Content Direction/ Calendar Creation

  • Executives Training

SOCIAL MEDIA COUNSEL

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  • Annual Reports

  • Executive Profiles

  • Corporate Profiles

  • Product/ Services Brochures

  • Advertorial Writing

  • Copywriting

  • Advertisement Placements (Project basis)

CONTENT DEVELOPMENT PROJECTS

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